In celebration of Serena Williams’ history-making 23rd Slam title, NikeCourt and Jordan Brand present two color versions of the exclusive women’s NikeCourt Flare.
Additionally, the celebratory pack includes the AJ1 SW collaboration, complete with Serena’s personal logo on the tongue and heel.
The NikeCourt x Jordan Brand commemorative box is adorned with Jordan’s iconic Jumpman on the left lid and Williams’ “SW” logo on the right. Beneath each lies graphics which underscore the two champions’ shared athletic achievement. Under the Jumpman lies the number ’23,’ the symbolic tie between MJ and Serena. Additionally, six words (one for each of MJ’s championships) — creative, determined, innovative, classic, performance and stylish — appear as reminder of both athletes’ winning mindset. Beneath Williams’ logo is a flowing pattern highlighting her career. It is intentionally unfinished, allowing for Serena’s drive for continued success.
Serena Williams eyes Slam number 23 at this year’s US Open. She dons the NikeCourt Power Dress while on court in New York. She completes the look with her signature shoe, the NikeCourt Flare.
White dress and pink sleeves for day sessions:
Black dress for night sessions:
The NikeCourt collection for New York is now available at nike.com/nikecourt and select Nike retailers.
Photo credit: Nike, Marianne Bevis
Read more:
– Serena Williams defeats Ekaterina Makarova in the first round of the 2016 US Open
– Rafael Nadal 2016 US Open outfits
– Serena Williams Rio Olympics dress
Serena Williams will compete in Paris in a NikeCourt Flare that celebrates her love of roses. It is available beginning nike.com/nikelab and select NikeLab stores.
Follow our Roland Garros 2016 coverage.
We already showed the outfit Serena Williams will be wearing at the Australian Open, and today we have a look at the shoes she will be sporting: yellow NikeCourt Flare shoes.
The NikeCourt Flare was launched at Wimbledon last year, and was created specifically in response to Serena’s ankle issues. Learn more about the Flare’s design process here.
Shop Serena’s NikeCourt Flare now
Stay tuned for more Australian Open coverage on Tennis Buzz, and follow us on Twitter and Instagram.
To celebrate Serena Williams’ phenomenal season, NikeCourt introduces the “Greatness Collection.”
The Greatness Collection features three footwear silhouettes: the NikeCourt Flare, NikeCourt Air Max 1 Ultra and NikeCourt Roshe LD-1000. Each shoe features a juxtaposition of Nike Safari and marble prints.
Serena will wear the Greatness Collection’s NikeCourt Flare when competing in New York.
To complement her on-court look, Serena will sport the NikeCourt Bomber Jacket.
The jacket includes the Serena Williams logo on the center back and her signature quote, “You are strong, powerful and beautiful,” is printed on the sockliner of the shoes and the inside lining of the jacket.
The Greatness Collection is available beginning August 27 at select NikeLab stores and on nike.com/nikelab.
