Coco Gauff

Cori Gauff recently took the tennis world by storm by qualifying and then reaching the fourth round at Wimbledon, at only 15. She received a wildcard for the US Open, and will start her campaign on Tuesday against 18-yr-old Anastasia Potapova, in a battle of two former junior number ones.
Represented by Alessandro Barel Di Sant Albano of Team 8, the agency formed by Roger Federer and his long-time agent Tony Godsick, she signed a multi-year sponsorship contract with New Balance last year, and here she stars in the commercial Call me Coco.

On the eastern coast of the Spanish island of Mallorca is the small town of Manacor. It’s a community known for fishing, furniture, and a bustling street market. But above all else, it’s a town known for tennis. Rafael Nadal’s career began here, on the red-clay courts sprinkled throughout his hometown of Manacor. And he still calls this place home, training and leading the next generation at the Rafa Nadal Academy.

“Mallorca is home,” says Rafa. “I plan to be here for the rest of my life.”

Read more:
2019 US Open: Rafael Nadal outfit

Serena Williams, winner of the 1999 US Open

From The Bud Collins History of tennis:

The words of Richard Williams that kid sister is the more talented of the two began to ring true.

Seventh-seed Serena, 17, became the first Williams to win a major singles title, and the first black since Althea Gibson at Forest Hills in 1958 to take a major female championship. Her run to the title was not a cake walk.
In the third round, she was on the brink of defeat against 16-year-old Belgian Kim Clijsters, a future Open champion, with Clijsters leading 5-3 in the final set before Serena won 16 of last 17 points to close, 4-6 6-2 7-5.
In the round of 16, Serena rallied from a set down to top Conchita Martinez, 4-6 6-2 6-2. Facing Monica Seles in the quarters, Serena dropped the first set again before recording a 4-6 6-3 6-2 victory. Next on her agenda was defending champion Davenport. Serena took that one 6-4 1-6 6-4.

Serena had played 16 sets, but she was ready for the final against top-seeded Hingis, winner of a bruising battle over big sister Venus 6-1 4-6 6-3 the day before that shut off a prospective all-Williams final.
Hingis took too much out of herself in that strenuous showdown, and Serena was just hitting her stride. Williams led 3-6 3-5 15-40, double match point against an overwhelmed Hingis, but Martina refused to walk away. She took three games in a row and was two points from parity at one set all. Hingis led 6-5 30-0 but Serena rekindled her energy and enthusiasm and came away with a 6-3 7-6(4) victory in her first major final.

As Serena finished off Hingis, big sister Venus watched from the stands, wearing a bittersweet expression. She had been expected to win a big championship before Serena, but the following afternoon the two sisters joined forces to capture the doubles title over Chanda Rubin and Sandrine Testud 4-6 6-1 6-4.

The traditional tennis player? Quiet. Respectful. Conservative. But Elina Svitolina? Sheʼs outspoken. Defiant. Rebellious. Traditionally, she doesn’t fit in. And thatʼs what makes her stand out.

“The traditional player? Maybe a little boring.”

Madison Keys

Tennis is a sport with definitive lines. These lines tell you when, where, and how you should play. In some ways, the same can be said for women in the tennis world. Theyʼre reminded that thereʼs a right and a wrong way to act. Theyʼre told to be prim, proper, and “ladylike.” Madison doesnʼt fit the mold. And thatʼs why sheʼs happy to break it.

“I never feel like I have to be stuck in any sort of lines.”