Lacoste announced the signing of a 5-year sponsorship deal with young Korean Hyeon Chung, ranked 71.
Named ATP’s most improved player last year, Chung is part of a group of rising stars including Alex Zverev, Borna Coric and Thanasi Kokkinakis but he is lesser known as he has mainly played on the Challenger tour so far.
A good deal for Lacoste who lost David Goffin (to asics) and John Isner (to Fila) earlier this year. Other Lacoste ambassadors include Dominika Cibulkova, Benoit Paire, Gustavo Kuerten, and Mats Wilander.
Novak Djokovic starts his title’s defence with a routine 6-3 6-2 6-4 win over Hyeon Chung.
The young Korean, 2015 ATP most improved player, is part of a group of rising stars including Alex Zverev, Kyle Edmund, Borna Coric and Thanasi Kokkinakis but he is lesser known as he plays mainly on the Challenger circuit.
The Kooyong exhibition is traditionally played the week prior to the Australian Open. Past winners include Pete Sampras, Andre Agassi, Michael Chang, Lleyton Hewitt… This year, the draw is a mix of veteran players (Lopez, Almagro, Baghdatis…) and young guns to watch (Edmund, Zverev, Chung…). Thanks to Brian, enjoy a few pictures of today’s matches:
— Brian Peel (@Brian_Peel) January 12, 2016