The WTA‘s new global advertising campaign features 38 players in TV, print and digital ads.

WTA - Strong is beautiful

“Drawing upon athleticism and grace, the campaign places the personal stories, pressures and dreams of the players front of stage. The creative is designed to support the WTA’s efforts to establish a deeper engagement with fans around the world and to promote both the sport’s next generation of players along with current established names.”

The first in a series of advertisements for “Strong is Beautiful”, this 30 second commercial focuses on all of the characteristics necessary to become a successful professional tennis player.

Featured players: Sam Stosur, Ana Ivanovic, Li Na, Caroline Wozniacki, Vera Zvonareva, Serena Williams, Victoria Azarenka & Kim Clijsters.

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Virtua Tennis 4

Virtua Tennis 4, the third sequel to Sega’s tennis game franchise, Virtua Tennis, has just launched in Europe and will come May 10 in North America.

Virtua Tennis 4 player line up include:
Rafael Nadal, Roger Federer, Novak Djokovic, Andy Murray, Juan Martin Del Potro, Andy Roddick, Fernando Gonzalez, Tommy Haas, Phillipp Kohlschreiber, Gael Monfils, Andreas Seppi
Venus Williams, Ana Ivanovic, Caroline Wozniacki, Svetlana Kuznetzova, Maria Sharapova, Anna Chakvetadze, Laura Robson

Virtua Tennis 4 is available on PS3, Xbox 360 and Wii.

Virtua Tennis 4

Andy Murray

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Let’s have a look at Caroline Wozniacki‘s outfit for the clay and grass seasons:

Caroline Wozniacki

Caroline Wozniacki

Caroline Wozniacki

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adidas has just launched the start of a new global campaign which for the first time in their history showcases adidas’s involvement in sport, music and fashion.

The campaign features tennis world number one Caroline Wozniacki, football stars Lionel Messi and David Beckham, NBA star Derrick Rose and pop icon Katy Perry.

Check out adidas is all in video:
[youtube width=”560″ height=”349″]http://www.youtube.com/watch?v=0A0jVkFs3C4[/youtube]

What do you think of the video? It really seems like a Nike commercial to me.

Coming soon: Top Spin 4

Update: Enter our Top Spin 4 give away!

The brand new Top Spin 4 – the latest installment of the tennis video game franchise – is releasing March, 15th 2011 in the US and March, 18th 2011 internationally, packed with exciting new features!

[youtube width=”560″ height=”349″]http://www.youtube.com/watch?v=nBSPmYCzaV0[/youtube]

Top Spin 4 features 5 of the top 10 on the ATP rankings (Nadal, Federer, Djokovic, Murray and Roddick), as well as four of the top 10 on the WTA rankings (Wozniacki, Serena Williams, Zvonareva, Jankovic).
Every detail from their look, attitude, attributes, strengths & weaknesses and play style have been implemented in the game. Each player has signature animations for their own swings and attitude.

Nadal02

Roger Federer

Serena Williams

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