Since the Barricade original release, adidas has continued to improve this premiere shoe to make it the top choice it is today.

The evolution of adidas Barricade


This summer adidas are launching the latest tennis shoes in the Barricade line, currently worn by Andy Murray. The new adidas Barricade 8 is designed for durability, breathability, stability and comfort.

adidas Barricade 8


The All England Lawn Tennis and Croquet Club:

Wimbledon guided tour – part 1
Wimbledon guided tour – part 2
Wimbledon Centre Court roof
Court 3 : a new Show Court at Wimbledon
Waiting in the Queue to Wimbledon
Wimbledon Museum: The Queue exhibition
The Wimbledon Lawn Tennis Museum: Player Memorabilia

Fashion and gear:

Rafael Nadal Nike outfit
Roger Federer Nike outfit
Maria Sharapova Nike dress
Serena Williams Nike dress
Jo-Wilfried Tsonga adidas outfit
Andy Murray adidas outfit
Ana Ivanovic adidas dress
Novak Djokovic Uniqlo outfit

Marketing

Wimbledon 2012 Sponsorship Activation

A trip down memory lane:

Wimbledon Trivia
Wimbledon past champions: stats and records
Wimbledon ‘s biggest upsets
Wimbledon memories: Mrs Blanche Bingley Hillyard
Wimbledon memories: Charlotte Cooper Sterry
Wimbledon memories: Dora Boothby
Wimbledon 1969: Laver’s getting beat by an Indian
Rod Laver – John Newcombe Wimbledon 1969
Bjorn Borg – Ilie Nastase Wimbledon 1976
Virginia Wade, Britain’s last Wimbledon champion
1981: First Wimbledon title for McEnroe
1982: Jimmy Connors defeats John McEnroe
1984: John McEnroe defeats Jimmy Connors
Wimbledon 1991: the first Middle Sunday
1992: first Grand Slam for Andre Agassi
1993: Pete Sampras defeats Jim Courier
2000 Wimbledon SF: Pat Rafter defeats Andre Agassi
2000 Wimbledon Final: Pete Sampras defeats Pat Rafter
2001 Wimbledon 4th round: Federer defeats Sampras
Wimbledon 2010: Rafael Nadal defeats Tomas Berdych
The Spirit of Wimbledon: a 4-part documentary by Rolex retracing Wimbledon history

Recap and analysis:

Polls:

Wimbledon 2013 champion?

  • Rafael Nadal (31%, 48 Votes)
  • Roger Federer (29%, 45 Votes)
  • Novak Djokovic (18%, 28 Votes)
  • Andy Murray (18%, 28 Votes)
  • Juan Martin Del Potro (1%, 2 Votes)
  • David Ferrer (1%, 1 Votes)
  • Tomas Berdych (1%, 1 Votes)
  • Other (1%, 1 Votes)
  • Jo-Wilfried Tsonga (0%, 0 Votes)

Total Voters: 154

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Wimbledon 2013 champion?

  • Serena Williams (56%, 78 Votes)
  • Maria Sharapova (19%, 26 Votes)
  • Victoria Azarenka (16%, 23 Votes)
  • Other (5%, 7 Votes)
  • Agnieszka Radwanska (1%, 2 Votes)
  • Petra Kvitova (1%, 2 Votes)
  • Li Na (1%, 1 Votes)
  • Angelique Kerber (1%, 1 Votes)
  • Sara Errani (0%, 0 Votes)

Total Voters: 140

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Andy Murray was crowned king of Queen’s Club for the third time as the world number two roared back to defeat defending champion Marin Cilic 5-7, 7-5, 6-3 in Sunday’s final. Murray donated his prize £75,000 prize money to the Rally Against Cancer charity for the Royal Marsden hospital.

allinformurray

The 26-year-old’s third successful Queen’s campaign in five years, following previous victories in 2009 and 2011, took his career haul of ATP Tour titles to 27 and ended his wait for a first tournament win since the Miami Masters in March. Murray will complete his preparations for Wimbledon by appearing in the Hurlingham Classic exhibition tournament this week.

Andy Murray

Andy Murray

Andy Murray


Andy Murray

From Rafael Nadal autobiography Rafa:

That diesel engine image Carlo Costa uses to describe me was especially appropriate in this tournament.
I started sluggishly, but once I got going, there was no stopping me. I nearly went out in the second round, squeaking through in five sets, but the further I advanced and the tougher the opponents were the more my game improved.

I beat Soderling in the quarterfinals in four sets and Andy Murray in the semis in three. In the match against Murray the Centre Court behaved impeccably. The British have been longing to have their own Wimbledon champion since 1936, when Fred Perry last won, and the crowd made it quite clear from the start where their allegiances lay. Murray, seeded four in the tournament, was the best hope they had had in a long time. Yet I felt they were entirely fair with me throughout, not cheering my double faults, clapping after my better shots. And when, to the disappointment of the great majority, I won in straight sets, they did not begrudge me a warm ound of applause.

I had expected that if I made it to the final, I’d be meeting Roger Federer for the fourth year running. I didn’t. My opponent this time was the number twelve seed Tomas Berdych, who’d had a brilliant run in the tournament, beating Federer in the quarters and Djokovic in the semifinals.
Though complacency was not on my mind, I was not nearly as nervous as I had been before the final two years earlier. Just as never having played a Wimbledon final before places you at a disavantage, the experience of having done so – in my case four times now- provides a soothing measure of familiarity. Playing an almost perfect game, I won in three sets, 6-3 7-5 6-4, to collect my second Wimbledon championship and eight Grand Slam.

Quintessentially English yet drawing enormous audiences globally, the Wimbledon Championships are all set to brighten up the summer. The grass court season is well and truly upon us, and the All England Lawn Tennis & Croquet Club will open their gates on the 24th of June.

The buzz Wimbledon creates is quite unique. Strawberries and cream, the blaze of the Championships’ dark purple and green livery, the celebrities in the crowd, the finest tennis players on the planet and the ever present threat of Cliff Richard taking bad weather as his cue to burst into song. Wimbledon has the lot.

Of course, the tournament will actually be all about the players. Looking at the men, Rafael Nadal is quite deservedly 18/5 to win; the player himself is cautious yet hopeful, that he’ll be in the running for the honour:

“I will check all my body and I really hope to be ready for Wimbledon. I won’t play a tournament before Wimbledon, so that’s not the ideal situation before a grand slam that is on grass and the conditions are very different. It’s the tournament that is more unpredictable for that reason. But I am going to try to arrive in good shape to Wimbledon.”

Rafael Nadal

Representing the men, one of the biggest stars is undoubtedly Roger Federer.
Federer looks great value at 25/4 to win the tournament. So far in 2013, he has won 22 matches having only lost 7. For those of you interested in the financials, that all equates to a rather respectable year to date earnings figure of $1,384,057 USD that has been banked by the Swiss star.

Federer even features on the front cover of this July’s edition of GQ Magazine. His crisp white outfit carries a touch of gold and the description of his shirt as having ‘sonic-welded side seams’ can only provide the merest hint as to how fascinated fans are by everything to do with the man, voted number 1 in the Tennis Channel‘s ’100 greatest of all time’ listing.
The 17 time grand slam winner is deservedly an iconic figure. He is a versatile, frequently brilliant shot maker, with a charmed forehand. His mental strength is unquestionable and his character and demeanour on court have meant that audiences have genuinely warmed to the 31 year old.

The 4-6, 7-5, 6-3, 6-4 victory over Andy Murray in the 2012 final won’t be far from Federer’s mind as he steps out to play his first match at Wimbledon this year, and nor ought it. He is quite definitely the one to watch, and you get a sense of his focus:

“I love the grass-court season. Especially as it’s been 10 years since my first Wimbledon victory…So I’m looking forward to coming back to Halle and Wimbledon, where I did the double 10 years ago. I’m sure it’s going to be a nice swing.”

Dublane born Andy Murray will undoubtedly be in the frame. His back injury may well have turned out to be a blessing in disguise. His absence from competitive tennis was due to a back problem that sent him into a cycle of scans and specialist evaluations. A scenario that has been obviously far from ideal, but if his rehabilitation has been successful, then he could make his return as a man reinvigorated. Murray is decent value at 17/4 to win:

“A bit of time away from something makes you to realise how much you love it. You can take your health for granted some times and I realised after missing the French that I want to be back out on these courts, I want to be competing. That’s why I’ve done everything I can to get ready for Queen’s. I can’t wait to get back on the match court.”

Novak Djokovic at 21/10 is not just the favourite, but a man looking for an upswing in fortune from his visit to SW19, he told the BBC:

“Of course the feeling is not great at the moment, but I still feel I have years in front of me. Hopefully I can use this next period that is coming up to recover and mentally get motivated, get inspired again, to play my best tennis in Wimbledon.”

Wimbledon 2013 champion?

  • Rafael Nadal (31%, 48 Votes)
  • Roger Federer (29%, 45 Votes)
  • Novak Djokovic (18%, 28 Votes)
  • Andy Murray (18%, 28 Votes)
  • Juan Martin Del Potro (1%, 2 Votes)
  • David Ferrer (1%, 1 Votes)
  • Tomas Berdych (1%, 1 Votes)
  • Other (1%, 1 Votes)
  • Jo-Wilfried Tsonga (0%, 0 Votes)

Total Voters: 154

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Moving to the ladies and it’s all about Serena Williams. Undefeated on clay this year, she’s won her second French Open and her 16th Grand Slam Title. Wimbledon glory isn’t a foregone conclusion, but she has to be incredibly difficult to oppose.

Williams appears to be in unstoppable form, and having won The Championship on 5 previous occasions, a 6th win of the Crown that means so much to her is rightly priced at 11/17.

Looking to give Williams a run for her money will be Maria Sharapova. That said, the Russian superstar hasn’t had it all her own way in London. Since 2007, she has only advanced beyond the fourth round once. Her recent form elsewhere has been mixed and there is little doubt that she will have to be at the very top of her game to make the required impact:

“It’s always the one that I always want to perform well at and the one that I always look forward to. It’s not like I really need someone to give me motivation towards that. When I get to the grass I always feel that motivation going into it.”

Another to keep an eye on, this time representing the ladies, has to be Victoria Azarenka. 2013 sees the Minsk born star in fine form herself, having won 27 and only lost 3 matches so far. And for those still harboring any thoughts of women’s tennis being a second string operation, Azarenka’s year to date prize money totals an impressive $3,714,651 USD.

There are of course other names in the frame, but whoever makes it through, seats for Wimbledon will be in unprecedented demand. With a preference for hard courts, the trip to Wimbledon is one that Azarenka must see as somewhat of a challenge; however in her past two showings, the 23 year old has made rock solid progress and made back to back semi final appearances in The Championships.
Ranked number 2 by the WTA, Azarenka is 8/1 to win the tournament. If the surface can be countered, then the ultimate test will surely be the force of nature that is, Serena Williams.

And so the stage is very almost set. Wimbledon will be a severe test for all who enter it. But for many tennis fans, it’s the must watch Championship of the season.

Wimbledon 2013 champion?

  • Serena Williams (56%, 78 Votes)
  • Maria Sharapova (19%, 26 Votes)
  • Victoria Azarenka (16%, 23 Votes)
  • Other (5%, 7 Votes)
  • Agnieszka Radwanska (1%, 2 Votes)
  • Petra Kvitova (1%, 2 Votes)
  • Li Na (1%, 1 Votes)
  • Angelique Kerber (1%, 1 Votes)
  • Sara Errani (0%, 0 Votes)

Total Voters: 140

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