Nike ads with John McEnroe – part 1

Shhhh (1994?)

A really creative commercial with Big Mac, Andre Agassi, Jim Courier, Richard Krajicek and Cédric Pioline.

[youtube]http://www.youtube.com/watch?v=OlWmTqNpzRM[/youtube]

Longest point ever (1996) with Andre Agassi and Pete Sampras

One of my favorites Agassi-Sampras commercial (with Guerilla Tennis). Nike dreamed it, Isner-Mahut did it.

[youtube]http://www.youtube.com/watch?v=sZ4-VfSVL1o[/youtube]
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In 1978, McEnroe signed one of the first professional endorsement deals in tennis: an 8-year clothing contract with Sergio Tacchini. That same year, Nike signed him for a shoe-contract. McEnroe was the top money maker of the day, and even when he wasn’t winning, he received considerable attention due to his frequent on-court outbursts.

In the late 70s, Nike launched the Rebel with a cause campaign (a reference to James Dean’s film Rebel without a cause).

John was featured in commercials and billboards advertisements, which portrayed him as the quick-tempered player he was.

McEnroe continued to wear Sergio Tacchini clothes until the mid-80’s, he then signed a clothes and shoes contract with Nike.

Did you know that the famous Agassi’s denim shorts were originally designed for Mac but he refused to wear them.

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Thanks to Jean-Matt, webmaster of toutsuragassi.com for his 2004 US Open story.
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It was back in 2004, I decided it was high time to go to the US Open and see Andre play “at home”. I asked other French fans if they were interested in coming with me. And there we went. A couple of days before the tournament we were eight people flying over the Atlantic ocean.

New York is a strange city. After a long drive from JFK (but it was in a limo, so that was not too long though ;-), we arrived in Manhattan. And even if it was our first time in NYC, there was something familiar about this place. We happened to see this city in movies, in series, and there are so many famous monuments there.

Times Square

Chrysler Builiding

Brooklyn Bridge

Anyway, we soon had to get prepared for our first day at Flushing Meadows : the Arthur Ashe Kids’ Day. I was surprised to see Andre so relaxed before the tournament. He really seemed to enjoy being there. He hit a few balls with Andy Roddick and Mardy Fish.

Andre Agassi

Andre Agassi, Andy Roddick, Mardy Fish

In the “real” tournament, Andre’s first round was scheduled on the huge Arthur Ashe Stadium for the first night session. And it was against another American player : Robby Ginepri. The stadium was packed and there was a real friendly atmosphere in the stands. Any tennis fan should definitely go to the US Open.
2004 US Open: Ginepri - Agassi

2004 US Open: Ginepri - Agassi

2004 US Open: Ginepri - Agassi

The first set was tough, but Andre eventually won 7-6 6-4 6-2. He seemed to be in pretty good shape. And by the time we flew back to France, we didn’t know that he was going to make it to the quarterfinals and an incredible match against number one Roger Federer.

Remember when Ivanisevic used to say every game he played, there were three players that could surface anytime: Good Goran, Bad Goran, Crazy Goran. The same could be said about Marat Safin.

A larger than life persona and one of the most charismatic tennis player ever, Marat is a man capable of blowing away any opponent or blowing up himself. A man capable of overwhelming the great Pete Sampras to win the US Open at only 20. A man capable of pulling down his shorts to celebrate a point. A man capable of showing up for a tournament with two black eyes.

Marat Safin

I’ve always been a big fan of Marat: sometimes I loved him, sometimes I hated him but now I really miss his game, his humor and his crazyness.

Part 1: 15 to 8
15 – Shanghai 2009: Just shut the fuck up and play
14 – US Open 2009: Everybody is an underachiever
13 – Hamburg 2000: a beer with Guga
12 – Hopman Cup 2009: black eyes
11 – US Open 2008: foot fault
10 – Wimbledon 2007: the spaghetti
9 – French Open 1998
8 – Wimbledon 2008: worst challenge ever?

Note: it’s not a ranking of Marat’s achievements, these are just 15 moments of Marat’s career which reflect “Marat being Marat”.
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Ana Ivanovic 1

2008: Julie Coin defeats Ana Ivanovic
After surviving a scare in the first round against Vera Dushevina, number one seed Ana Ivanovic crashed in second round. She lost to french qualifier Julie Coin, ranked 188 and making her Grand Slam debut.
Ivanovic, who had been bothered by a thumb injury, cited fatigue and lack of preparation to explain the so-called “biggest upset in US Open history”.
Julie Coin’s magical run ended against former number one Amelie Mauresmo in the third round.
Until Coin’s win, the top seed at the US Open had not lost earlier than the third round when Billie Jean King was ousted in the 1973 tournament.

2005: Ekaterina Bychkova defeats Svetlana Kuznetsova
Defending champion Svetlana Kuznetsova lost to number 97 Elena Bychkova in the first round, becoming the first female defending champion to lose in the first round.

I tried my best, it wasn’t my day. What do I do? Kill myself? No I don’t. Just take positive things out of this and maybe I’ll try to learn

Following the US Open, Kuznetsova played just 4 matches during the remainding of the year, winning 2 of them.
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