First off, I would like to wish you all an Happy New Year! I wish you all the best for 2011.

And now, a few tennis news:

After Dementieva, Moya, Hrbaty and Dent, Nicolas Kiefer announced his retirement.
A gifted player, Kiefer -like Haas- was expected to be the next Boris Becker, and even though he reached the semifinals at the 2006 Australian Open and the top 4 ranking in 2000, he never was a major threat. Turned pro in 1995, he captured 6 singles titles, the last one ten years ago in Hong Kong, beating Mark Philippoussis in final.
He played for Germany in the Davis Cup and teamed with Rainer Schuettler for a doubles silver medal at the 2004 Athens Olympics (lost to Gonzalez/Massu).
Honestly, I won’t miss this player but I wish him good luck for his new life.

Speaking of Dementieva, she was named Vice-President of the Russian Tennis Federation, after retiring from playing two months ago.

Rafael Nadal defeated Roger Federer in the final of the Abu Dhabi exhibition, and Kim Clijsters beat Caroline Wozniacki in Hua Hin, Thailand.
Well, I must say that I don’t get why players can’t stop complaining about the length of the season, and then keep playing those stupid exhibitions. Would it not be better to rest a bit or spend some time with the family?
That being said, here’s a nice pic of Kim Clijsters and Caroline Wozniacki .

Tournaments to follow this week:
– the Qatar ExxonMobil Open in Doha, Aircel Chennai Open in Chennai, Brisbane International (ATP)
– the Brisbane International and ASB Classic in Hobart (WTA)
You can find the complete 2011 calendar here.

And to begin this new year in style, Tennis Buzz will feature Tennis Buzz Marathon. From Monday til Friday, I will watch and comment a match from the past:
– on Monday: Graf-Hingis, Roland Garros, 1999
– on Tuesday: Laver-Newcombe, Wimbledon, 1969
– on Wednesday: Borg-Nastase, Wimbledon, 1976
– on Thursday: Nadal-Gonzalez, Olympic Games, 2008
– on Friday: Edberg-Courier, US Open, 1991

Have a good tennis week on Tennis Buzz!

Nike ads with John McEnroe – part 1

Shhhh (1994?)

A really creative commercial with Big Mac, Andre Agassi, Jim Courier, Richard Krajicek and Cédric Pioline.

[youtube]http://www.youtube.com/watch?v=OlWmTqNpzRM[/youtube]

Longest point ever (1996) with Andre Agassi and Pete Sampras

One of my favorites Agassi-Sampras commercial (with Guerilla Tennis). Nike dreamed it, Isner-Mahut did it.

[youtube]http://www.youtube.com/watch?v=sZ4-VfSVL1o[/youtube]
Read More

In 1978, McEnroe signed one of the first professional endorsement deals in tennis: an 8-year clothing contract with Sergio Tacchini. That same year, Nike signed him for a shoe-contract. McEnroe was the top money maker of the day, and even when he wasn’t winning, he received considerable attention due to his frequent on-court outbursts.

In the late 70s, Nike launched the Rebel with a cause campaign (a reference to James Dean’s film Rebel without a cause).

John was featured in commercials and billboards advertisements, which portrayed him as the quick-tempered player he was.

McEnroe continued to wear Sergio Tacchini clothes until the mid-80’s, he then signed a clothes and shoes contract with Nike.

Did you know that the famous Agassi’s denim shorts were originally designed for Mac but he refused to wear them.

Read More

After Ivan Lendl had cancelled his adidas deal in 1990, he signed a reported $20 million racket and clothing contract with Japanese company Mizuno.

Watch out one of Ivan’s commercial for Mizuno: I play to win