Check out the video and find out who’s the mysterious driver:
Follow our Wimbledon 2016 coverage.
Stella Artois‘ latest campaign marks its return as Wimbledon official beer. Taking us back to Victorian London at a time when no one had ever heard of them, the advert playfully shows us that even the biggest legacies have to start somewhere. Just like Wimbledon, Stella Artois started from humble beginnings.
You can learn more about the Stella Artois’ sponsorship of The Championships Wimbledon and ‘The Time Portal’ campaign by visiting: http://wimbledon.stellaartois.com/the-time-portal.
More Wimbledon 2016 coverage.
Check out the video and a few pictures below:
New Balance is in beta mode. New Balance debuted a new brand platform – Always in Beta – the brand’s “promise to relentlessly improve, to never stop pushing and to always strive for more.”
The company’s marketing message centers on the brand’s intent to improve upon the products created in its 100-year-plus history.
That theme will be played out in a new television commercial called The Storm, that follows a young woman pushing through her limits with the help of other athletes, among them tennis players Milos Raonic, Heather Watson and Nicole Gibbs.
It is New Balance’s first global campaign, “an attempt to become a truly international, multisport athletic brand like its rival with the Swoosh.”
While “long known for running shoes and casual footwear”, New Balance has recently branched out into football, baseball, tennis and cricket. New Balance CEO Rob DeMartini said,
“It’s an effort to position our brand up against the biggest in our category in footwear, apparel and accessories and in multiple sports.”
Nike’s “Find Your Fast” campaign brings together some of the planet’s beacons of speed to inspire athletes to run or train for their fastest time this summer. Whether preparing for a first mile or looking to shave seconds or minutes off a personal record, all athletes can get faster.
“Fast in tennis means always being in the point. No matter what an opponent sends my way I can get it. Because you can’t hit what you can’t reach!” – Serena Williams
“Being fast in tennis is everything. If I’m quicker to the ball I’m in greater control and I can exert my will on the match and the opponent. Fast wins matches. I want everything about me on court to be fast.” – Rafael Nadal
Today adidas launches its ‘Uncontrol Yourself’ campaign about the new Spring/Summer 2015 climachill product range.
The campaign features Simona Halep, football player Gareth Bale, basketball player Jeremy Lin and track & field running star Octavious Freeman. Check out the video below:
Here’s Simona Halep talking about the adidas Climachill outfits:
and a few pictures of her Roland Garros outfit: