adidas Tennis unveiled the London Line in anticipation of the 2017 Wimbledon Tournament. Players including Angelique Kerber, Simona Halep, Kristina Mladenovic, Dominic Thiem and Sascha Zverev will debut this collection on the iconic grass courts of Wimbledon.
Inspired by insights of tennis players and the uniqueness of the game, the London Line Collection represents the personality shift that players experience when they step onto court; unleashing their ‘evil twin’ during Grand Slam performances.
When designing the collection, adidas started with the conflicting duel personalities of a tennis player – friendly off court but a fighter on court. Achieved through the inclusion of contrasting fabrics, as well as technical design features of the performance collection; the pieces in the collection have a solid opaque front and an open mesh construction back.
The London Line is the first of a striking two part collection. With the Wimbledon range reflecting the light and controlled personality on court, the traditional white apparel used athlete insight to produce a sleek and elegant collection. Part 2 and the dark side of the ‘Evil Twin’ range will be promoted on court later in the season, helping you unleash your evil on court.
The adidas London line is available online at http://www.adidas.com/tennis.
Angelique Kerber
“When you step on court, see the crowd and you hear your name, something happens. Something takes over and it’s all about the win. You know in that moment that you will do whatever it takes, give all you have for every point. It’s what gets you to the top.”
Simona Halep
Kristina Mladenovic
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adidas unveiled the London Line in anticipation of the 2017 Wimbledon tournament. London Line is Part 1 of the ‘Evil Twin’ series launching in Fall/Winter 17, this collection represents the personality shift that players experience when they step onto court; unleashing their ‘evil twin’ during Grand Slam performances.
With the Wimbledon range reflecting the light and controlled personality on court, the traditional white apparel used athlete insight to produce a sleek and elegant collection. Part 2 and the dark side of the ‘Evil Twin’ range will be promoted on court later in the season, helping you unleash your evil on court.
The adidas London line is available online at http://www.adidas.com/tennis.
Dominic Thiem
“I love to experiment with my style on and off the court but it can be difficult to express your personality at Wimbledon. The combination of different textures makes my dress really stand out; one of the reasons I am really happy to be wearing adidas by Stella McCartney.”
Last year’s Roland Garros champion Garbine Muguruza will be wearing the new adidas by Stella McCartney Barricade dress on Wimbledon courts. The 2017 adidas by Stella McCartney Wimbledon collection is available now in high end and speciality retailers worldwide, the adidas by Stella McCartney flagship store in Brompton Cross, London and online at http://www.adidas.co.uk/tennis.
Three weeks after the victories of Jelena Ostapenko and Rafael Nadal at Roland Garros, all players have their eyes turned to the grass courts of Wimbledon. With the absences of Serena Williams and Maria Sharapova, the women’s draw is once again wide open, while Roger Federer is the big favorite for the title in the men’s draw.
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Fan’s guide:
A trip down memory lane:
Wimbledon memories: Mrs Blanche Bingley Hillyard
Wimbledon memories: Charlotte Cooper Sterry
Wimbledon memories: Dora Boothby
1960-1969:
Portrait of Wimbledon champion Ann Jones
Wimbledon 1969: Laver’s getting beat by an Indian
Rod Laver – John Newcombe Wimbledon 1969
1970-1979:
Around the grounds at Wimbledon in 1971
Wimbledon 1975: Ashe vs Connors
1976: Bjorn Borg first Wimbledon title
Portrait of 5-time Wimbledon champion Bjorn Borg
Wimbledon 1976: Chris Evert defeats Evonne Goolagong
Portrait of Virginia Wade, winner in 1977
Wimbledon 1978 in pictures
1978: First Wimbledon title for Martina Navratilova
1978: Bjorn Borg defeats Jimmy Connors
Wimbledon 1979: Passing on the record
1980-1989:
1981: First Wimbledon title for McEnroe
1982: Jimmy Connors defeats John McEnroe
1984: John McEnroe defeats Jimmy Connors
1985: Boris Becker, the man on the moon
1986: Boris Becker defeats Ivan Lendl, wins second Wimbledon title
Portrait of 3-time Wimbledon champion Boris Becker
Wimbledon 1987 SF Cash defeats Connors
Wimbledon 1987 Cash defeats Lendl
Tennis culture: Wimbledon victory climb
Wimbledon 1988: An era ends as Graf beats Navratilova
Wimbledon 1988: Edberg a deserving new champion
1990-1999:
Portrait of 2-time Wimbledon champion Stefan Edberg
Wimbledon 1990: Becker vs Edberg
1990: Martina Navratilova’s historic 9th Wimbledon title
Wimbledon 1991: the first Middle Sunday
1991: Michael Stich defeats Boris Becker
1992: first Grand Slam for Andre Agassi
Andre Agassi: thanks to Wimbledon I realized my dreams
1993: Pete Sampras defeats Jim Courier
1994: Pete Sampras defeats Goran Ivanisevic
1995: Tim Henman disqualified!
Wimbledon 1996: singing in the rain
1996: Richard Krajicek upsets Pete Sampras
Wimbledon 1996: a winning streak
1997: Pete Sampras defeats Cédric Pioline
2000-2009:
2000 Wimbledon SF: Pat Rafter defeats Andre Agassi
Wimbledon 2000: did dad call the shots?
2000 Wimbledon Final: Pete Sampras defeats Pat Rafter
2001 Wimbledon 4th round: Federer defeats Sampras
Wimbledon 2001 People’s Final: Ivanisevic vs Rafter
2010-2016:
Wimbledon 2010: Rafael Nadal defeats Tomas Berdych
Wimbledon 2012: Roger Federer defeats Andy Murray
Andy Murray’s road to the Wimbledon 2013 final
Wimbledon 2013: Andy Murray, 77 years after Fred Perry
Wimbledon 2014 coverage
Wimbledon 2015 coverage
Wimbledon 2016 coverage
Discuss:
What if Edberg had coached Henman?
Fashion and gear:
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Roland Garros visitor’s guide:
A trip down memory lane:
1956: First time at Roland Garros for Rod Laver
1960-1969:
Portrait of Manuel Santana, first Spaniard to capture a Grand Slam title in 1961
1967: Françoise Durr defeats Lesley Turner
1969: Rod Laver defeats Ken Rosewall
1970-1979:
Portrait of 6-time Roland Garros champion Bjorn Borg
Portrait of Adriano Panatta, the only player to beat Bjorn Borg at Roland Garros
1978: Virginia Ruzici defeats Mima Jausovec
1978: Bjorn Borg defeats Guillermo Vilas
Roland Garros 1978 in pictures
1980-1989:
1982: At the request of Monsieur Wilander
1982: first Grand Slam for Mats Wilander
1983: Yannick Noah defeats Mats Wilander
1984 French Open: Ivan Lendl defeats John McEnroe
1985 French Open: Chris Evert defeats Martina Navratilova
Roland Garros 1985: Mats Wilander defeats Ivan Lendl
Roland Garros 1988: bold Leconte swept aside by a Mats for all surfaces
Portrait of Natasha Zvereva, 1988 runner-up
Portrait of Arantxa Sanchez, 1989 French Open champion
Portrait of Michael Chang, 1989 French Open champion
1990-1999:
1990 French Open: Opposites attract, Gomez defeats Agassi
Roland Garros 1990: Defending champion Sanchez loses in the first round
Roland Garros 1990: Edberg and Becker lose in the first round
1991 French Open 3RD: Michael Chang defeats Jimmy Connors
1991 French Open final: Jim Courier defeats Andre Agassi
1996: An unflinching Edberg causes a grand upset
Roland Garros 1996: Pete Sampras run through the semi-finals
1997: Going ga-ga over Guga
Steffi Graf – Martina Hingis Roland Garros 1999
2000-2009:
2000: Mary Pierce finds peace and glory
2004: Coria vs Gaudio: the egotist vs the underdog
2005: Rafael Nadal defeats Mariano Puerta
2006: Nadal defeats Federer, wins second Roland Garros title
2010-2016:
A look back at Roland Garros 2011
A look back at Roland Garros 2014
A look back at Roland Garros 2015
Pictures and Recaps:
Fashion and gear:
Polls:
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Winner in Budapest last Sunday, Lucas Pouille made his entry to the top 15. He’ll be one of the few French players to follow at Roland Garros later this month, where he will wear adidas new performance line.
Source: adidas
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