Novak Djokovic switched from adidas to Sergio Tacchini in 2009 (and then signed with Uniqlo in 2012), but he still has a shoe contract with the German brand. adidas has even created a special edition of the adidas Barricade 7, the adidas Novak pro.
Novak’s face on the tongue reminds of the classic Stan Smith logo, the dove on the medial side represents peace and freedom for his home nation of Serbia, while the mountain printed on the insole is Mt. Kopaonik where Novak met his first tennis coach.
Here’s the new version of the adidas Novak pro:
Photo credit: adidas