Made in Italy: australian by l’Alpina

Probably the lesser known italian sportswear brand.

The brand was founded by Leardo Gabrielli in the 1950’s but it wasn’t until circa 1980 that it first started to make an impact on the pro tennis circuit following the sponsorship of a young relatively unknown Czech tennis player called Ivan Lendl. Later on top players such as Anders Jarryd, Goran Ivanisevic and Petr Korda courted Australian as it became more widely known.

australian by l’Alpina can sometimes be mistaken for Kangol which uses a similar logo: a kangoroo.

australian by l’Alpina sponsor all the italian tennis teams, including the italian Fed Cup team, winner in 2006, 2009 and 2010.
You can have a look here at the australian by l’Alpina spring/summer 2011 collection.

Australian Spring/Summer 2011 Preview

More infos about australian by l’Alpina on their website.

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