As the official outfitter of Wimbledon, Ralph Lauren celebrates the tournament’s 125th anniversary by introducing the 2011 Wimbledon collection, featuring limited edition styles you can wear on and off the court.

Five years ago, Polo Ralph Lauren was the first designer to create official uniforms for the tournament in Wimbledon’s history. This year’s polo shirts are designed with an embroidered “125th” logo, an anniversary crest and purple-and-green cross-body stripe, reflecting the traditional colours of the Championships.

The Polo Ralph Lauren Wimbledon collection is available at select Ralph Lauren stores and online at RalphLauren.com.

Ralph Lauren - Wimbledon uniforms

Ralph Lauren - Wimbledon uniforms

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Wimbledon 2011: Andy Murray adidas Outfit

Wimbledon 2011: Andy Murray adidas Outfit

Wimbledon 2011: Andy Murray adidas Outfit

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As the summer of tennis approaches, Nike Sportswear and Selfridges are serving up a fresh and stylish alternative to queuing from the early hours for a small space on a crowded hill.

In the Ultralounge at Selfridges, located on the London store’s lower-ground floor, fans hungry for something different will find an immersive and stimulating tennis experience.

NSW Selfridges

The arena pays homage to tennis culture adding a modern Nike twist, fusing sporting innovation with quintessential British style. Exhibited throughout are iconic on and off court moments, recounting Nike’s unique impact on the game.

NSW Selfridges

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The Queue is a tradition as integral to the Championships as strawberries and cream, or predominately white clothing.

In 1927 queues started outside the ground at 5 a.m. and more than 2,000 people were turned away. In 1991, when heavy rain caused the game to be delayed to the Middle Sunday for the very first time, the queue stretched for 2.4 km outside the grounds.

The Queue is a very organized affair: on your arrival, an Honorary Steward hands you a numbered card (this custom was started in 2003 after having huge problems with queue jumping in the previous year) and a 40-page booklet called A Guide to Queueing for the Championships.

A ‘Code of Conduct’ applies to the queue, which is kept in check by the Honorary Stewards. The code includes a non-reservation policy, where people queueing must be present in person and may not place equipment to hold their places.
You can find all the info about the queuing experience on the Wimbledon official website.

The Queue exhibition

Wimbledon Museum’s latest exhibition, The Queue, explores the traditions and history of the Wimbledon queue and offering visitors an interesting insight into the very British queueing experience.
The exhibition includes tips for potential Wimbledon queuers and a display of objects collected from queueing over the years. Here are a few pics I took during my Wimbledon guided tour (sorry for the bad quality):

The Queue exhibition
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The new No.3 Court will be officially opened by the Duke of Kent, President of the All England Lawn Tennis and Croquet Club, ahead of the first scheduled match on Monday 20 June, the first day of The Championships. The Duke will perform the coin toss for the opening match, and unveil a commemorative plaque.

The 2,000-seater construction has been built on the site of the old Court 2, ‘the graveyard of Champions’, and is nestled to the south of the Players’ balconies.
The old Court 2 had witnessed some of the biggest Wimbledon upsets, like Andre Agassi loss to Doug Flach in 1996, or Pete Sampras defeat to George Bastl in 2002.

Some pics of the new Court 3 (source: skyscraper city)

Construction of Court 3 (source: skyscraper city)

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