<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Tennis Buzz &#187; Marketing</title>
	<atom:link href="http://tennis-buzz.com/category/marketing/feed/" rel="self" type="application/rss+xml" />
	<link>http://tennis-buzz.com</link>
	<description>All about Tennis</description>
	<lastBuildDate>Thu, 24 May 2012 19:06:35 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.0.1</generator>
		<item>
		<title>The adidas keepy-uppy challenge ft. Murray, Tsonga and Verdasco</title>
		<link>http://tennis-buzz.com/the-adidas-keepy-uppy-challenge-ft-murray-tsonga-and-verdasco/</link>
		<comments>http://tennis-buzz.com/the-adidas-keepy-uppy-challenge-ft-murray-tsonga-and-verdasco/#comments</comments>
		<pubDate>Wed, 23 May 2012 18:02:50 +0000</pubDate>
		<dc:creator>ludmilla</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[adidas]]></category>
		<category><![CDATA[Andy Murray]]></category>
		<category><![CDATA[Fernando Verdasco]]></category>
		<category><![CDATA[Jo-Wilfried Tsonga]]></category>
		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://tennis-buzz.com/?p=11009</guid>
		<description><![CDATA[]]></description>
			<content:encoded><![CDATA[<p><iframe width="640" height="360" src="http://www.youtube.com/embed/M7W6EG3vXhc" frameborder="0" allowfullscreen></iframe></p>
]]></content:encoded>
			<wfw:commentRss>http://tennis-buzz.com/the-adidas-keepy-uppy-challenge-ft-murray-tsonga-and-verdasco/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Djokovic leaves Sergio Tacchini, signs with Uniqlo</title>
		<link>http://tennis-buzz.com/djokovic-leaves-sergio-tacchini-signs-with-uniqlo/</link>
		<comments>http://tennis-buzz.com/djokovic-leaves-sergio-tacchini-signs-with-uniqlo/#comments</comments>
		<pubDate>Tue, 22 May 2012 18:05:54 +0000</pubDate>
		<dc:creator>ludmilla</dc:creator>
				<category><![CDATA[Fashion]]></category>
		<category><![CDATA[Gear]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Novak Djokovic]]></category>
		<category><![CDATA[Sergio Tacchini]]></category>
		<category><![CDATA[Uniqlo]]></category>

		<guid isPermaLink="false">http://tennis-buzz.com/?p=10997</guid>
		<description><![CDATA[Novak Djokovic has ended his sponsorship agreement with Sergio Tacchini and will sign with Japanese fashion house Uniqlo. The deal, which is yet to be confirmed, would represent a coup for Uniqlo, whose only other tennis playing endorser is top-ranked Japanese player Kei Nishikori. Djokovic is expected to be unveiled as a Uniqlo ambassador ahead [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://tennis-buzz.com/tag/novak-djokovic/">Novak Djokovic</a> has ended his sponsorship agreement with <a href="http://tennis-buzz.com/tag/sergio-tacchini/">Sergio Tacchini</a> and will sign with Japanese fashion house <a href="http://tennis-buzz.com/tag/uniqlo/">Uniqlo</a>.</p>
<p>The deal, which is yet to be confirmed, would represent a coup for Uniqlo, <a href="http://tennis-buzz.com/uniqlo-develops-a-line-of-tennis-gear-with-kei-nishikori/">whose only other tennis playing endorser is top-ranked Japanese player Kei Nishikori</a>.</p>
<p>Djokovic is expected to be unveiled as a Uniqlo ambassador ahead of the French Open in Paris, which starts on 27th May.</p>
<p>Djokovic signed a ten-year endorsement agreement with <a href="http://tennis-buzz.com/made-in-italy-sergio-tacchini/">Sergio Tacchini, a fashion brand named after an Italian tennis player</a>, in November 2009. Tacchini was able to sign Djokovic by offering him a smaller guarantee than the larger companies would pay, but promised bigger should he do well. When Djokovic kept winning, the company fell behind on payments to the tennis star.<br />
Another problem was distribution. Many of Djokovic’s Grand Slam outfits never even made to the United States, including the apparel he wore when he won last year’s US Open.</p>
<p>In an emailed statement to media the clothing company said: </p>
<blockquote><p>“It has been mutually and amicably decided that, as of the 2012 Roland Garros Grand Slam, Novak Djokovic will no longer be the brand ambassador.”</p></blockquote>
]]></content:encoded>
			<wfw:commentRss>http://tennis-buzz.com/djokovic-leaves-sergio-tacchini-signs-with-uniqlo/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Asics: Inverted Tennis Test</title>
		<link>http://tennis-buzz.com/asics-inverted-tennis-test/</link>
		<comments>http://tennis-buzz.com/asics-inverted-tennis-test/#comments</comments>
		<pubDate>Fri, 20 Apr 2012 18:08:10 +0000</pubDate>
		<dc:creator>ludmilla</dc:creator>
				<category><![CDATA[Gear]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[ads]]></category>
		<category><![CDATA[Asics]]></category>
		<category><![CDATA[footwear]]></category>
		<category><![CDATA[Gel-Resolution 4]]></category>
		<category><![CDATA[shoes]]></category>
		<category><![CDATA[sneakers]]></category>
		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://tennis-buzz.com/?p=10774</guid>
		<description><![CDATA[What happens when you combine a crane and a tennis player? Fine print from Asics: Fictionalization. Do not attempt. Seriously don’t do it. You’d be nuts. More vids at StopAtNever.com]]></description>
			<content:encoded><![CDATA[<p>What happens when you combine a crane and a tennis player?</p>
<p><iframe width="640" height="360" src="http://www.youtube.com/embed/jx3Q1InzxRQ" frameborder="0" allowfullscreen></iframe></p>
<p>Fine print from <a href="http://tennis-buzz.com/tag/asics/">Asics</a>: Fictionalization. Do not attempt. Seriously don’t do it. You’d be nuts.</p>
<p>More vids at  <a href="http://www.StopAtNever.com">StopAtNever.com</a></p>
]]></content:encoded>
			<wfw:commentRss>http://tennis-buzz.com/asics-inverted-tennis-test/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>London tube stops re-named for Olympic stars</title>
		<link>http://tennis-buzz.com/london-tube-stops-re-named-for-olympic-stars/</link>
		<comments>http://tennis-buzz.com/london-tube-stops-re-named-for-olympic-stars/#comments</comments>
		<pubDate>Sat, 07 Apr 2012 13:32:44 +0000</pubDate>
		<dc:creator>ludmilla</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Olympics]]></category>
		<category><![CDATA[2012]]></category>
		<category><![CDATA[2012LondonOlympics]]></category>
		<category><![CDATA[2012Olympics]]></category>
		<category><![CDATA[Alex Trickett]]></category>
		<category><![CDATA[Andre Agassi]]></category>
		<category><![CDATA[Boris Becker]]></category>
		<category><![CDATA[David Brooks]]></category>
		<category><![CDATA[Fernando Gonzalez]]></category>
		<category><![CDATA[Justine Henin]]></category>
		<category><![CDATA[Laurence Doherty]]></category>
		<category><![CDATA[London]]></category>
		<category><![CDATA[Mark Woodforde]]></category>
		<category><![CDATA[Michael Stich]]></category>
		<category><![CDATA[Nicolas Massu]]></category>
		<category><![CDATA[Rafael Nadal]]></category>
		<category><![CDATA[Roger Federer]]></category>
		<category><![CDATA[Serena Williams]]></category>
		<category><![CDATA[Steffi Graf]]></category>
		<category><![CDATA[Todd Woodbridge]]></category>
		<category><![CDATA[Venus Williams]]></category>
		<category><![CDATA[Yevgeny Kafelnikov]]></category>

		<guid isPermaLink="false">http://tennis-buzz.com/?p=10511</guid>
		<description><![CDATA[The London Underground Map has been redesigned for the Olympics, with each of the 361 stations named after an Olympic icon. As part of London&#8217;s Olympic celebrations, the London Underground Map has been transformed, with stations renamed after legendary Olympic superstars. The new map brings in famous Olympians from a variety of sports, including US [...]]]></description>
			<content:encoded><![CDATA[<p>The London Underground Map has been redesigned for the <a href="http://tennis-buzz.com/category/olympics/">Olympics</a>, with each of the 361 stations named after an Olympic icon.</p>
<p>As part of London&#8217;s Olympic celebrations, the London Underground Map has been transformed, with stations renamed after legendary Olympic superstars.</p>
<p>The new map brings in famous Olympians from a variety of sports, including US swimmer Michael Phelps, gymnastics great Nadia Comaneci from Romania, Spaniard and five-time Tour de France champion Miguel Indurain and 1992 US Dream Team basketball players Michael Jordan and Larry Bird.</p>
<p>Tennis players included on the map are: <a href="http://tennis-buzz.com/tag/rafael-nadal/">Rafael Nadal</a>, <a href="http://tennis-buzz.com/tag/roger-federer/">Roger Federer</a>, <a href="http://tennis-buzz.com/tag/fernando-gonzalez/">Fernando Gonzalez</a>, <a href="http://tennis-buzz.com/tag/laurence-doherty/">Laurence Doherty</a>, <a href="http://tennis-buzz.com/tag/yevgeny-kafelnikov/">Yevgeny Kafelnikov</a>, <a href="http://tennis-buzz.com/tag/nicolas-massu/">Nicolas Massu</a>, <a href="http://tennis-buzz.com/tag/mark-woodforde/">Mark Woodforde</a>, <a href="http://tennis-buzz.com/tag/todd-woodbridge/">Todd Woodbridge</a>, <a href="http://tennis-buzz.com/tag/andre-agassi/">Andre Agassi</a>, <a href="http://tennis-buzz.com/tag/steffi-graf/">Steffi Graf</a>, <a href="http://tennis-buzz.com/tag/boris-becker/">Boris Becker</a>, <a href="http://tennis-buzz.com/tag/michael-stich/">Michael Stich</a>, <a href="http://tennis-buzz.com/tag/justine-henin/">Justine Henin</a>, <a href="http://tennis-buzz.com/tag/serena-williams/">Serena Williams</a> and <a href="http://tennis-buzz.com/tag/venus-williams/">Venus Williams</a>.</p>
<p>The Underground Olympic Legends Map was designed by Alex Trickett, international editor for the BBC sport website, and sports historian David Brooks.</p>
<blockquote><p>The map not only celebrates multiple gold medal winning athletes but also features other extraordinary athletes who may not have won an Olympic gold medal but are recognised for their abilities or in some cases, famous defeats</p></blockquote>
<p>To view an enlarged version of the map, click <a href="http://shop.tfl.gov.uk/SiteData/Root/File/Olympic%20Legends%20Map%20Sample2.pdf">here</a>.</p>
<p>Via <a href="http://www.insidethegames.biz/olympics/summer-olympics/2012">insidethegames</a></p>
]]></content:encoded>
			<wfw:commentRss>http://tennis-buzz.com/london-tube-stops-re-named-for-olympic-stars/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Win a court date with Petra Kvitova or Feliciano Lopez</title>
		<link>http://tennis-buzz.com/win-a-court-date-with-petra-kvitova-or-feliciano-lopez/</link>
		<comments>http://tennis-buzz.com/win-a-court-date-with-petra-kvitova-or-feliciano-lopez/#comments</comments>
		<pubDate>Sun, 01 Apr 2012 11:30:51 +0000</pubDate>
		<dc:creator>ludmilla</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[Feliciano Lopez]]></category>
		<category><![CDATA[Petra Kvitova]]></category>
		<category><![CDATA[Wilson]]></category>
		<category><![CDATA[win]]></category>

		<guid isPermaLink="false">http://tennis-buzz.com/?p=10479</guid>
		<description><![CDATA[To enter, go to: wilson.com/itsacourtdate and check out Wilson Facebook page www.facebook.com/WilsonTennis]]></description>
			<content:encoded><![CDATA[<p><a href="http://tennis-buzz.com/files/2012/04/wilson.jpg"><img src="http://tennis-buzz.com/files/2012/04/wilson.jpg" alt="" title="wilson" width="520" height="374" class="aligncenter size-full wp-image-10480" /></a></p>
<p>To enter, go to: <a href="wilson.com/itsacourtdate">wilson.com/itsacourtdate</a> and check out Wilson Facebook page <a href="http://www.facebook.com/WilsonTennis">www.facebook.com/WilsonTennis</a></p>
]]></content:encoded>
			<wfw:commentRss>http://tennis-buzz.com/win-a-court-date-with-petra-kvitova-or-feliciano-lopez/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Rafa Nadal faces Cristiano Ronaldo in new Nike ad</title>
		<link>http://tennis-buzz.com/rafa-nadal-faces-cristiano-ronaldo-in-new-nike-ad/</link>
		<comments>http://tennis-buzz.com/rafa-nadal-faces-cristiano-ronaldo-in-new-nike-ad/#comments</comments>
		<pubDate>Fri, 30 Mar 2012 16:02:30 +0000</pubDate>
		<dc:creator>ludmilla</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[ads]]></category>
		<category><![CDATA[commercial]]></category>
		<category><![CDATA[Cristiano Ronaldo]]></category>
		<category><![CDATA[football]]></category>
		<category><![CDATA[footwear]]></category>
		<category><![CDATA[Nike Mercurial Vapor VIII]]></category>
		<category><![CDATA[Rafael Nadal]]></category>
		<category><![CDATA[shoes]]></category>
		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://tennis-buzz.com/?p=10422</guid>
		<description><![CDATA[Well, everything is in the title. Check out the commercial and the making-off.]]></description>
			<content:encoded><![CDATA[<p>Well, everything is in the title. Check out the commercial and the making-off.</p>
<p><iframe width="640" height="360" src="http://www.youtube.com/embed/1Y_wJR1I-9s" frameborder="0" allowfullscreen></iframe></p>
<p><iframe width="640" height="360" src="http://www.youtube.com/embed/854ROqh9TJQ" frameborder="0" allowfullscreen></iframe></p>
]]></content:encoded>
			<wfw:commentRss>http://tennis-buzz.com/rafa-nadal-faces-cristiano-ronaldo-in-new-nike-ad/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>

