A lot of people now think I’m a shoe. They don’t even know I was a tennis player. The shoe has really taken on a life of its own, way beyond me – Stan Smith
Watch Stan Smith talk about the legendary tennis shoe named after him in this video by adidas:
After Le Coq sportif, another classic brand is back on the tennis courts. ellesse announced earlier today they signed up and coming player Elina Svitolina and former world number 2 Tommy Haas as brand ambassadors.
The ellesse name is based on the initials LS of its founder, Leonardo Servadio, an Italian tailor with an innovative approach to styling and manufacture. In 1959, Servadio created a revolutionary stretch ski pant which established ellesse among the elite alpine social circles, making it the ultimate aspirational brand.
The famous half-ball ellesse logo combines the trips of a pair of skis with a cross section of a tennis ball, to symbolize the brand’s heritage in these sports.
Read more on ellesse history here.
To celebrate Agassi’s wins at the tournament Down Under, Nike is releasing an “Australian Open” Air Tech Challenge II.
The sneaker is white with an orange and blue upper, representing the tournament’s blue court and the blazing sun of Australia, which is shown in the Australian Open’s logo.
Check out the images below and stay tuned for more infos.
Since its debut as a tennis shoe, the Stan Smith has made its way from the court to the street, becoming one of adidas’ best-selling shoes of all time.
Removed from the shelves for the past few seasons, the Stan Smith returns more clean and green than ever. Made with highly sustainable and premium quality materials, the famous classic white version is reintroduced for SS14 with the three most iconic heel tab colors in January and color suede versions, dropping in March.
White leather: Instore – 15th January 2014
Colour Suede: Instore – March 2014
More pics on Flickr